WE GIVE BRANDS THE MIC.
Anyone can start a podcast. Almost nobody finishes one. The graveyard is full of brands that recorded a handful of episodes, ran out of things to say and quietly stopped. So we start with the format, not the microphone. Then we bring the studio, in-house or mobile, the production to finish it properly, and the plan that gets it heard. Your show, your feed, your audience.
What we do
Everything a show needs, from the first format conversation to the clip that pulls people in. Recorded, produced, launched and grown. And if making your own is the wrong call, we will buy you space on the shows people already listen to.
Format & concept
The hook, the shape, the running order and the reason anyone subscribes. We pressure test the idea against a full season before you spend a penny on kit, because a weak format cannot be edited into a good show.
Studio & mobile recording
Record with us or we bring the kit to you: your office, a boardroom, a warehouse, wherever the guest is. Treated rooms, separate tracks per mic, and a safety recording running, because you rarely get the conversation twice.
Setup & training
Buying your own rig? We spec it, build it, dial it in and teach you to drive it. Levels, mic technique, remote guests, the lot. You end up running the room yourself instead of ringing us every week.
Edit & production
Cut for pace, scored, mixed and mastered to the loudness spec the platforms normalise to, so you are not the quiet one in the queue. Music properly licensed, because a podcast is not covered by a station's blanket.
Hosts, guests & direction
A host who can actually carry an hour, guests worth the invite, and someone in the room steering the conversation somewhere useful. We book, brief, direct, and sort the releases so you can use every second of it.
Launch, feed & growth
Artwork, show notes, chaptering, an RSS feed you own outright, and submission to every platform including YouTube. Then the vertical clips that do the actual recruiting, because nobody discovers a podcast by browsing a podcast app.
Podcast media buying
We buy podcast advertising, not just make shows. Host-read endorsements on the shows your buyers already trust, or programmatic mid-rolls at scale. Bought direct on twenty years of relationships, so you get the rate, not a markup.
How we work
You bring the brief. We build the team around it: the right producer, the right host, the right engineer, all held to one standard. We start with a pilot, not a series, and we are honest if it does not work. Then we record in batches, so a season goes down in a day or two and you are not giving up a morning a week for six months. One team, one invoice, and a feed you own outright.
Common questions
- Should my business actually start a podcast?
- Plenty should not. If you cannot find something to say every fortnight for a year, and someone who can carry a conversation, you will stall before the first series is out, and a dead feed says more about you than no feed. We will tell you if that is you. If you have a real subject and a real voice, a podcast is the most patient media you can own.
- What does a podcast cost to make, and how long does it take?
- It depends on how much of it you want to do yourself, and we will price both ways. A one-off pilot is a day in the room and a week of post. A series is cheaper per episode because we batch the recording. Buy your own rig and the running cost drops again, which is a conversation we are happy to have even though it earns us less.
- Can we advertise on other podcasts instead of making our own?
- Yes, and often it is the smarter first move. A host-read endorsement is the presenter saying it in their own words, so it lands like a recommendation. Programmatic mid-rolls give you scale. Either way it is bought on a cost per thousand listens, mid-roll beats pre-roll because nobody has settled in at the top, and we buy direct so the rate is the rate.
- How do we get people to actually listen?
- Not by uploading and hoping. Almost nobody goes hunting for new shows inside a podcast app, they follow what turns up in front of them. So the show gets clipped, captioned and pushed out on social and YouTube, the guests get sent something worth posting, and your own list hears about it first. Growth is slow and it compounds. Anyone promising you a chart position is guessing.